LinkedIn Enhances LinkedIn Polls

January 7, 2011

Struggling for a blog topic? Wanting to see if others feel the same way as you do? Curious if companies are outsourcing their social media or creating internal departments? LinkedIn has answered these questions in their recent enhancements to their polls. Polls of this nature are not very scientific but when you are seeking a [...]

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Targeted Messaging

January 6, 2011

Targeting our message to our audience is how we advertise and market. We develop a marketing strategy and create the message that talks to them directly to evoke an emotional attachment so they take the action we are seeking from them. The message is the core of the brand and for the audience to create [...]

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The Entire Package

January 4, 2011

Packaging plays a critical part in how a product or service is put together and presented to the target market. We spend a lot of time creating the brand and branding the brand, especially for products however when we think about services, we are packaging many times the service within the website. The content on [...]

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Starting 2011

January 1, 2011

Starting 2011 … so many hopes and dreams. We set resolutions, goals, look at a new beginning. A beginning that we feel, smell, taste but that beginning is still reflective of the past. The newness of a new year inspires us, it begs us to do more, it talks to us but how much does [...]

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9 Essential SEO Tips For Small Business In 2011

December 31, 2010

The end of a decade is upon us and as we ring in and welcome the new year, we do so by building upon what we have accomplished and hopes of achieving our new goals we have set forth. Social media has broken down the communication barriers and helped to pave the way for small [...]

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