Social Media: The Cult of Attention?

February 24, 2010
social media cult of attention

Attention, whether we are seeking, giving or observing others, lurks around us.  It is present from the minute we rise to the time we shut down for the night.  The kids, pets, commercials and grabbing that cup of coffee, we start our day being bombarded with varying degrees of attention.  In areas that we seek, [...]

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5 Things A Brand Is Not

February 23, 2010
branding, brand

Brand and branding, the most overused but yet misused terms in marketing & advertising.  We hear it over and over, I like that brand, I only buy that brand or they have a good strong brand.  What really makes up a brand?  How is the brand different from branding? A brand is the message of [...]

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How to Cure Your Blog’s Hangover

February 21, 2010
cure blog hangover

A hangover is never fun, that feeling of why did I have that last round of shots or that last drink or the ever so hangover promising of mixing alcohols.  No-one sets out on a night with friends to be sick the next day. It happens sometimes and the times that it hits so bad [...]

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How to Integrate LinkedIn with Outlook

February 19, 2010
Linkedinconnecting

LinkedIn became a social connected professional network in November 2009 and promised to bring LinkedIn to our Outlook inbox and now has delivered.  LinkedIn is the first of many to integrate Outlook Social Connector which helps to keep track of your contacts, from the last time you emailed them, scheduled a meeting as well as [...]

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Facebook Enables Privacy Settings for Applications

February 18, 2010
Facebook Privacy Settings

Facebook has expanded the privacy settings to applications.  In December 2009, the privacy settings for updated, photos, videos, postings on your wall all became custom settings so that you could decide if just friends, friends of friends or customized with the option to hide each item from certain friends. This caused a considerable amount of [...]

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